For many, using WordPress for their blogs and websites is the preferred choice. Here at Virtual Media Mavens, we explore and work with many website and blogging platforms and we too have chosen to use WordPress as our go-to website builder. However, in recent weeks we have been flummoxed by an SEO meta data issue that we had difficulty ascertaining where the descriptions about our site were coming from.
We kept seeing an old tagline as the rich snippet of our site in the SERP (search engine rank page). We searched all of our meta data for the description and couldn’t locate it. We spent hours culling through each page, post, and graphic to see where this description was located.
As many WordPress designers know, WordPress offers many plugins to be used within a website to help optimize, enhance, and expand features to a site. It just so happens we had at least three SEO enhancement plugins activated on our website. And it was within each of these that the offending description was listed. The key takeaway here is this. That although you can optimize within the page or post the meta data and descriptions for your content — and you should, the plugins will override that information with information you place inside the plugin itself.
This may seem completely reasonable to many of you reading this entry, but for others like ourselves, learning of this may save you hours of investigating the issue on your own site. We certainly hope our learning curve is a benefit to you. So, when optimizing for search remember to update your plugins and your on-page SEO at the same time.
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